Ayala Center Cebu’s Active Zone: Now Open!

Last October 15, 2009, Ayala Center Cebu’s Active Zone opened its doors to the public.

The Active Zone is actually the former Ayala Food and Entertainment Center (AFEC). With the opening of The Terraces last year, several of the food and entertainment establishments at the AFEC moved to the Terraces. The Active Zone replaces the AFEC.

The Active Zone is an all-sports, all-lifestyle, all-wellness center, perfect for the “active” people.

During the soft-opening, eight tenants were already in operation and they are: Speedo, Adidas, Nike, Sanuk, DC, Puma, Juego and G-Force.

By yearend, the rest of the tenants are expected to have started operations already. They include Bo’s Coffee, Skechers, Timberland, Wellness Concepts, R.O.X., Stoked Inc., Hip Street, Ecko Unlimited, Merrell, Planet Sports, Royal Sporting House, Mizuno, Fila, R Options, Pony, and Zoo York.

Clavel Tongco, Ayala Malls Group senior division head, said that Active Zone still has room for expansion, for instance, for six more stores, should there be a demand for it.

The Active Zone’s anchor store is R.O.X. or Recreational Outdoor Exchange, which sells outdoor sports and recreation gear and equipment. R.O.X. has also rented the garden at the back of the zone, which used to be rented by Tequila Joe’s. R.O.X. will convert it into a facility for outdoor activities.

Welcome to the Active Zone!

some text from Sun.Star Cebu

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